Wednesday, 3 July 2013

Rednex, Sex & Violins

(Albums the World Forgot #3, 2010)


Rednex, Sex & Violins (1995, Zomba Records)

There are times when musicians get restless and turn to other cultures for inspiration: Paul Simon famously paired his folk sensibilities with African rhythms to create his landmark album Graceland, while George Harrison was known for bringing traditional Indian instruments into recording sessions with The Beatles. But perhaps the most adventurous cross-cultural experiment in recent memory is Rednex’ debut album Sex & Violins, an astonishing fusion of North American country music and Eurodance.


When Rednex’ first single Cotton-Eye Joe burst onto the scene in 1994, the general public was stunned by its seamless fusion of old-west folklore and floor-filling dance beats. Critics, of course, didn’t know what to make of such a bold combination and sneeringly dismissed it as a ‘novelty hit’. The public blindly followed this closed-minded mentality and from then on Rednex were cursed with the label ‘one-hit wonders’.

Had anyone bothered to listen to rest of the album when it came out the following year, they would have found a rich tapestry of intricate storytelling, heartfelt performances and mid-nineties-style techno.  Classic tales of cattle-rustling, feuding clans, square-dances and old saloons really bring to life Rednex’ native land of Sweden, and the lyrics show a near-mastery of old-western slang: “Once you could hear the older sucker lingo show / Thought I ever gonna see my old pop in an oak” vocalist Göran Danielsson sings in Old Pop in an Oak, a convincing – and heart-wrenching – tale of an old man who lives in a tree.

But while many songs tugged at the heartstrings, Rednex still recognised the importance of getting toes a-tappin’. The liner notes are generous enough to provide a ‘DJ Smartchart’, alerting DJs to the number of seconds before the vocals enter on all thirteen songs, as well as a ‘HIT WARNING!’ label on no less than five tracks. Rednex clearly envisioned a world in which dancefloors from Idaho to Stockholm were united under a transcontinental groove; instead, DJs rejected their generosity with cold indifference and the entire album was ignored.

When we think of classic folk storytelling we think of names like Cash, Young and Dylan, and had history gone a different way, Danielsson and Ljungberg would be on that list alongside them. Sadly, outside of the occasional office party or school disco, their music has been forgotten, and the world is all the poorer for it.

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